Specifics like the name of the marketplace and its launch date are yet to be confirmed but will be made public in the coming weeks. The partnership will allow WWE to create NFTs that celebrate its most iconic moments, past and present WWE Superstars, and its flagship events, such as WrestleMania and SummerSlam. WWE has inked a multi-year deal with Blockchain Creative Labs - Fox Entertainment and Bento Box Entertainment's non-fungible token (NFT) business and studio - to launch an NFT marketplace for WWE licensed digital tokens and collectables.
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